Sporting events are the center of attention for fans around the world. As such, these events are now one of the most attractive times for cryptocurrency-related companies to promote their services and showcase their benefits to a large crowd.
With the most anticipated global event at the end of the year, the 2022 FIFA World Cup, to be held from November 20 to December 18, 2022 in Qatar, brands are driven to develop their image through this important visibility vector.
Today we are going to look at some cryptocurrencies that are going to be overexposed during this event and could see a significant rise in the coming days.
Earlier this year, the cryptocurrency exchange Crypto.com was announced as official sponsor of the Qatar 2022 FIFA World Cup Qatar 2022.. Thanks to this sponsorship, the cryptocurrency trading platform will gain huge brand exposure at one of the most prestigious sporting events and watched by millions of people continuously for a month.
Official F1 partner and exclusive owner of the Los Angeles stadium for the next 20 years, crypto.com is no stranger to becoming the official partner of the World Cup this winter.
In recent days, the market has panicked over the bankruptcy of a giant cryptocurrency exchange (FTX) platform and a rumored contagion in the Crypto.com project. This situation could offer a cheap entry point into the Crypto.com CRO token.
In addition, Binance, its main competitor, is exerting intense pressure through insolvency rumors, so Crypto.com has launched audits by external firms to reassure its equity ecosystem.
It would not be surprising if, during this world cup, major marketing moves are planned that will enable the company to emerge much stronger from this crisis of confidence caused by FTX in the cryosphere
Chiliz (CHZ) supports Partners.comthe creator of several fan sheets for popular soccer clubs such as Manchester City (CITY), Paris Saint-Germain (PSG), AC Milan (ACM) and FC Barcelona (BAR).
Speculation about Chiliz’s bull run is within the world of the cryptocurrency ecosystem. It seems that the community believes that crowds will be attracted to the platform and thus greatly increase the amount of tokens demanded, leading to a surge in CHZ.
And there are already signs of this. Since mid-October 2022, the value of the Chiliz token has increased by 80%. The short-term rally pushed CHZ up to $0.29, and after FTX’s fall, the token has managed to maintain its uptrend.
Since then, Chiliz has recovered 53% of its value and is trading at $0.24 at the time of writing. If upside momentum persists, CHZ should encounter intermediate resistance at $0.34 before extending its recovery towards $0.53.
Soccer fans could experience increased interaction with the upcoming World Cup and Champions League matches orchestrated by FIFA, which would present great opportunities for investors.
AKT.IO (AKTIO) is the latest nugget to enter the wealth technologies segment at the end of this year. Still little known in France, the company has focused on developing savings-focused innovations even before launching its marketing campaigns. There could be some pleasant surprises in the near future.
The company’s goal is simple, make your money work for you on a day-to-day basis like other players in the industry that focus on spending.
At the heart of the application, the AKTIO token utility allows users to obtain exclusive benefits, competitive rates, but above all attractive returns on their Euro deposits.
Moreover, great prospects are opening up for them thanks to their upcoming marketing campaign during the CDM. Indeed, the team has surrounded itself with GIMS to support the launch of its application on download platforms. It is worth noting that this international muse will be the official singer of the 2022 World Cup.
The AKTIO token has seen a huge surge at launch, trading at 6 times its introductory price at the end of April. AKTIO’s limited token supply, totaling 100 million, suggests strong performance going forward as mass adoption of this new type of service begins.
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